Are you a company or designer searching for the latest trends and colours to guide your product development and design decisions? Look no further! We at Colour Insights, a service of the esteemed Lorama Group, are thrilled to present our exclusive report on the High Point Market, a must-have asset for any industry professional seeking unparalleled service and industry insights.
Did you know the largest trade show for the furnishing industry took place in April 2023?
Our Colour Insights team at Lorama Group had the opportunity to tour one of the most extensive shows in our history. The event, held biannually in High Point, North Carolina, attracts a diverse range of attendees from around the world. High Point Market includes serious retail home furnishings buyers, interior designers, architects, and other professionals in the home furnishings industry. Spanning across 180 buildings, with 12 million square feet of showroom space, making it one of the most extensive trade shows in the industry. The show boasts over 2,000 exhibitors and attracts attendees from over 100 countries, with 10% of attendees coming from international locations.
Our goal was to preview industry manufacturers’ forthcoming debuts in furniture, lighting, décor, and more and to scope out upcoming interiors trends. All with the intent to validate forecasts shared with our community and look ever forward to what is next to come.
Colours @ High Point Market – get your downloadable report today!
Introducing the Colours @ High Point Market a colour and trend Report for the April 2023 show. Detailed within is a guide to staying ahead of the curve with direct show and industry insights! Available for free to all ColourFal customers. Additionally, if interested in specific trend validation or adjacent offerings such as Colour Training, Forecasting, or Design support through Colour Insights, we can arrange a meeting to discuss the benefits and process.
At a glance, the report features meticulously curated and synthesized information prevailing High Point Market and the furnishing industry.
Colour Insights Colour High Point 2023 Market report – What’s in there
- Three pages of in-depth colour validation summaries with product and usage examples seen at market. Interested to understand just how colours forecasted in 2023 can resonate with consumers in 2023? Colour Insights addresses this and other observations from High Point Market in terms of colour.
- Three pages of Forward-Thinking: delving into the trends of 2023 and beyond, our report ensures that you stay ahead of the curve. We go beyond surface-level observations, diving deep into the underlying drivers shaping the industry landscape. Whether it's the fundamental need for aesthetics, scalable sustainability, or the concept of aging in place, we have got you covered.
- A colour and wood stain page, summarizing the observations and colour validations seen at High Point Market featuring ColourChic colours and starting wood stain formulation by Lorama Group.
You might be now asking yourself, what does a report from High Point Market have to do with my industry? In today's dynamic business environment, staying ahead requires more than just understanding the trends within your primary industry—it demands an ability to identify and leverage trends beyond your immediate scope. Take for instance, if a furnishing manufacturer is looking to debut a magenta couch as the must have purchase of the year, it may be beneficial to anticipate this craze and prepare for palettes that can harmonize or complement such a colour. This would especially be important for a paint manufacturer, as our painted surfaces rarely exist in a void. So, no matter what colour a consumer selects for their space, it needs to relate or harmonize with the furnishing and décor surrounding it.
We at Colour Insights, strive to provide practical recommendations and strategic guidance to help customers and colour enthusiasts alike integrate trends and colours into product lines and design concepts. Our goal is to empower others with the knowledge and foresight needed to make informed decisions and drive business success.
So, don't miss out on this valuable resource! Look out for our upcoming e-mail with a downloadable link to Colours @ High Point Market. For those not already a ColourFal client but interested in accessing the report, contact our dedicated Colour Insights team to learn about how to access our services. We are excited to embark on this trend and colour journey with you, helping you shape the future of your business with confidence and creativity.
Interested in how you or your staff can be confident colour leaders? Establish a competitive edge in your market with any of our training modules. To transform how you see colour and its impact, connect with a Colour Insights representative today to learn more about our "Looking Ahead: Trends" training module.