Everyone has heard of minimalism, but how about maximalism?
Maximalism is bring driven by the desire to bring in a fantastical feel. It is way consumers are unleashing their creativity and creating fresh design directions. Consumers are looking to embrace the over-the-top aesthetic and celebrate the “happy accidents”.
Designs can range from romantic and opulent to sensory overload with the use of prints leaving it up to the consumer to play around with compositions and layering.
In maximalism everything goes including rich, deep jewel tones, geometric prints, or floral patterns.